Shanghai, China – More stable and transparent prices could be the outcome of a new online buying portal for polyurethane materials that Covestro is developing in China.
Senior managers at Covestro outlined how it is developing the portal, how China is playing a key role in the process and how different buying options could take the heat out of price spikes.
They were speaking at a press event here ahead of PUChina 2018 last week.
'China is a the forefront of the digital customer experience, with products like We Chat mobile payments,' said Daniel Meyer, head of Covestro's Polyurethane segment.
There are over 730m people using the internet in China added, Marius Wirtz senior vice president, PUR commercial operations APAC. More than half of the world's internet users are in Asia and around 70% access the internet by phone,' he added.
'You are at the forefront,' Meyer told the press conference.' This is why we are launching it here.'