Achim, Germany – Shoe machinery manufacturer Desma opened its headquarters to nearly 700 trade visitors today, the start of its two-day House Fair 2022. Because of the Covid pandemic this year’s event, which usually held once every two years, is the company’s first such event since 2018. And it is the first House Fair to be held in Desma’s new headquarters building, which was completed in June 2020.
Originally intended as a showcase for the company’s own products, the Desma House Fair has become an industry fair in its own right. In a press conference this afternoon, Klaus Freese, joint MD of Desma, joked that the fair was the world’s biggest shoe technology conference in 2022 (thanks in part, to continuing Covid restrictions that have stymied other events).
As well as exhibiting its own products, including its PU injection moulding machines, Desma hosted more than 50 exhibitors, including PU materials companies – Aipol, Coim, BASF, Dow, Evonik, Huntsman and Repi – and makers of machinery and software used in all parts of the shoe production process.
The Desma House Fair was officially opened by Freese and fellow MD Christian Decker. ‘[There are] so many guests and such great technology, it's inspiring,’ said Freese. ‘Our company is looking optimistically ahead and we are here to show you the technologies with which you will also be successful in the future.’
A highlight of the House Fair was the presentation of the winning shoe in the Laceless Challenge international design competition. The jury decided there were two winners. And, to demonstrate its commitment to sustainability, Desma said it made ‘Laceless 2’ (the second winner) from granulate shredded from ‘Laceless 1’ (the first).
In an afternoon presentation entitled Desma 4.0, Decker highlighted the difficulty in recycling footwear: ‘There are so many materials in a shoe, maybe 20 materials in one shoe.’ He suggested that making shoes out of a single material will make recycling easier in the future and previewed a new shoe – to be launched on Wednesday by a (currently unnamed) shoe maker – made entirely from TPU: the material in the knitted uppers, the laces and the soles.
A full report on innovations from the House Fair will be published in the Oct/Nov 2022 issue of Urethanes Technology International.