Skip to main content
Sister Publication Links
  • Middle East Foam & Polyurethane
  • UTECH Asia/PU China
  • UTECH Europe
  • UTECH Las Americas
Subscribe
  • My Account
  • Login
  • Subscribe
  • Ukraine
  • News
    • Asia
    • Americas
    • Europe
    • M & A
    • Financial results
    • Automotive
  • Data
  • Information
    • Country Overview
    • Market Sector overviews
    • Technical articles
    • Company profiles and strategies
  • Events
    • Exhibitions
    • Conferences
    • Webinars / Livestreams
    • Become a Speaker
    • UTECH Europe 2021
  • Advertise
  • Contact Us
  • Issues
  • Subscribe
MENU
Breadcrumb
  1. Home
  2. News
June 27, 2019 12:00 AM

Dow opens North American SleepStudio

Sarah Houlton
  • Tweet
  • Share
  • Share
  • Email
  • More
    Print

    Lake Jackson, Texas – Dow has opened a North American SleepStudio, bringing together technical expertise and industry insight to advance bedding design. The Texas studio is the company’s second, following on from the Horgen, Switzerland studio that opened in 2018.

    Dow scientists work with customers on new polyurethane sleep products

    Comfort is the most important factor in mattress choice for more than half of purchasers, according to Paul Cookson, global SleepStudio and innovation leader at Dow Polyurethanes. The company’s latest polyurethane-based pillows and mattresses with added comfort, coolness and support are also on display.

    ‘Our network of SleepStudios provides a backdrop to test, analyse and customise comfort solutions,’ Cookson said. ‘We invite those working across the industry to visit our new facility, seek and create together the next generation of mattresses and pillows.’

    Within the studio, Dow experts collaborate with brand owners, formulators, manufacturers and retailers to identify market trends and drivers. It has sleep testing rooms to simulate different seasons and geographies, aiding the development of cooler, drier, more comfortable materials.

    Pressure points and weight distribution across sleep surfaces can also be tested and model. State-of-the-art testing equipment on-site allows customers to validate product designs.

    ‘SleepStudio reinforces our commitment to our customers in the region, and provides a unique opportunity for foamers, brand owners and retailers to enhance their competitive edge,’ said Jessica Chang, marketing manager for North America at Dow Polyurethanes. ‘Through partnership, we can better understand how to engineer comfort.’

    Recommended for You
    Polynt announces North American coatings capacity expansion
    Polynt announces North American coatings capacity expansion
    Brugg Huntsman Partnership
    PU replaces PE in flexible, pre-insulated pipes for heat pumps
    Buxton Town Centre
    Here's to you, Simon Robinson
    Latest Issue
    April/May 2022 issue
    Click HERE for Free Download
    View All Archives
    Get our newsletters

    Breaking news and in-depth coverage of essential topics delivered straight to your inbox.

    Subscribe today

    Register to access our archive of leading information on the polyurethanes industry.

    Subscribe now
    Connect with Us
    • Twitter
    • LinkedIn
    • Facebook
    • Youtube

    Follow us on social media for the latest polyurethanes industry news and event updates.

    Logo
    Contact Us

    Crain Communications
    11, Ironmonger Lane
    London
    EC2V 8EY
    United Kingdom

    Editorial
    Phone +44 (0) 20 3287 5935
    Email click to send

    Customer Service
    Phone +1 313 446 0450
    Email click to send

    Resources
    • Advertise with Us
    • Media Kit
    • Staff
    • Careers
    • Ad Choices Ad Choices
    • Sitemap
    Legal
    • Terms and Conditions
    • Privacy Policy
    • Privacy Request
    Copyright © 1996-2022. Crain Communications, Inc. All Rights Reserved.
    • Ukraine
    • News
      • Asia
      • Americas
      • Europe
      • M & A
      • Financial results
      • Automotive
    • Data
    • Information
      • Country Overview
      • Market Sector overviews
      • Technical articles
      • Company profiles and strategies
    • Events
      • Exhibitions
      • Conferences
      • Webinars / Livestreams
      • Become a Speaker
      • UTECH Europe 2021
    • Advertise
    • Contact Us
    • Issues
    • Subscribe