Alexandria, Virginia - Top industry executives representing mattress retailers, manufacturers and suppliers came together recently at the first meeting of ISPA's (International Sleep Products Association) new Mattress Retailer Council. Topics of importance included developing of a national marketing campaign and a national sustainability intiative.
Dale Carlsen, president and ceo of The Sleep Train Inc. was elected as chair and Barrie Brown, president of Mattress Giant, becme vice chair. The Mattress Retailer Council members also approved operating guidelines for the council during the session.
"By bringing together retailers, manufacturers and their suppliers, we are well positioned to achieve our goal of expanding the market for mattress sales," said Carlsen.
"Challenging times demand innovative new approaches to address the issues confronting our industry. Our Board has broken ground with the formation of this new Mattress Retailer Council. While ISPA remains a manufacturer-focused organisation, this new council provides an excellent opportunity for us to collectively work together to benefit the entire industry," commented ISPA president, Dick Doyle.