Southfield, Michigan-Lear Corp. has a new five-year contract to supply seating systems to Bombardier Recreational Products Inc. (BRP) for its Can-Am all-terrain vehicles (ATV). The giant seating supplier indicated in a 15 March statement that the move is part of an attempt to diversify and explore non-traditional opportunities for its seating expertise.
In May this year, Lear said it will begin providing complete seating assemblies to BRP's all-new ATV assembly plant in Juarez, Mexico. The seats will be made at Lear's existing San Lorenzo, Mexico seating facility which currently employs 2500 workers. This unit also makes seat trim covers for Ford Motor Co. and DaimlerChrysler Corp.'s Chrysler unit.
Lear said the ATV seats it is making offer "key characteristics of durability and comfort.
"This new seating business signals progress in our strategic initiative to further diversify Lear's customer and product segment portfolio and explore non-traditional growth opportunities that are synergistic with our core competencies and existing infrastructure," said Doug DelGrosso, Lear president and chief operating officer. "Lear and BRP are working jointly to identify other opportunities and we are also exploring possibilities to leverage our seating expertise within other industries.
Lear is one of the largest global suppliers of automotive interior systems and components. Lear provides complete seat systems, electronic products and electrical distribution systems and other interior products. It had annual net sales of $17800 million in 2006. (epw)"