Beavertown, Oregon — Nike, which makes sporting footwear and goods, had total sales of $39.12 bn in 2019 financial year. This is up 7.47% on the 2018 numbers.
Nike footwear sales marched on in 2019
Mark Parker: Pivoting in 2019. Credit: Nike
EBIT across the business rose 11.1% and reached $4.8 bn in the 2019 financial year. EBIT margin was 12.2% up on the 2019 number
'FY19 was a pivotal year for NIKE as we continue to bring our Consumer Direct Offense to life throughout the marketplace,' said Mark Parker, chairman.
Looking more closely at footwear, North America was Nike's largest market with sales of $10.04 bn in 2019. This compares with $9.32 bn in 2018. This is a rise of 9.32%. North America accounts for 41% of the company's footwear sales in 2018.
Greater China saw the largest footwear growth in percentage terms with a 21.77% increase between 2018 and 2019. The company said that in 2019 the region accounted for $4.26 bn in sales. This compares with $3.5 bn in 2019.
Andy Campion, CFO said that that there had been 'foreign exchange volatility' in 2019. But he said his company had grown revenue by a double-digit amount on a currency neutral basis.
| Nike numbers Q1 2019 ( $ bn) | |||
|---|---|---|---|
| Group | 2019 | 2018 | Change % |
| Revenues | 39.12 | 36.4 | 7.47 |
| EBIT | 4.8 | 4.32 | 11.11 |
| Margin % | 12.3 | 11.9 | |
| Footwear sales by region | |||
| North America | 10.04 | 9.32 | 7.73 |
| EMEA | 6.29 | 5.88 | 6.97 |
| Greater China | 4.3 | 3.5 | 21.77 |
| AP and LAT AM | 3.62 | 3.58 | 1.12 |
| Total Footwear | 24.212 | 22.28 | 8.67 |
| Source: Nike | |||
